Brand Events & Partnerships

Modern interior of a café or lounge with blue wall paneling, a curved pink bar counter, multiple seating options including round stools and chairs, large circular windows, and decorative plants near the entrance.

  • Transform our signature SOAK locations into your next shoot, showcase, or activation space. With two architecturally designed salons in South Yarra and Elwood, each offers a polished backdrop, professional lighting, and that instantly recognisable SOAK aesthetic.

  • Bring your brand or celebration to life in the most beautiful way. Our SOAK spaces are made for connection, From intimate media launches to private pamper nights, we’ll make it seamless (and stunning).

  • We love collaborating with brands that share our passion for quality, creativity, and experience. From product integrations to co-branded campaigns and influencer events, we design partnerships that feel authentic and genuinely engaging.

  • Invite SOAK’s founder Carlie to speak on beauty, business, and building a brand that breaks the mould. From leadership and culture to innovation and authenticity, her insights bring real stories and fresh perspective to any conversation.

The Vanilla Edit

SOAK X Tree Hut

A display of Tree Hut vanilla scented body butter jars, a small vase with flowers, and a sign titled "The Vanilla Edit" on a table with a blue curtain in the background.
View through a glass door with the partially visible text "TREE HUT" and a tree-shaped logo above it. The outside scene shows a street with buildings, trees, and outdoor seating areas.
A blue padded headboard with a white pillow and a gold round coaster on a blue cushioned surface. Behind, a corrugated metal wall features a sign with white and pink text advertising scents and results.
A yellow cart shaped like a lemon with the words 'LIMONCELLO SPRITZ' on it, displaying bottles of lemon-flavored beverages. Behind it, a window with signs and a reflection of buildings and street scene outside.

Spritztember

SOAK X Zoncello

A pink frozen slush drink in a cocktail glass with a fluffy, icy top. The text over the glass reads: 'A frozen collab by Soak + Ninja.' Additional text says: 'Slush Summer. Ask our team what our current slush special is!' A QR code is at the bottom right corner.
Pink frozen cocktail garnished with dried flower petals and a striped paper straw, with a NINJA blender in the background.

Slushi Summer

SOAK X Ninja